Portfolio
All these Things that i’ve done
Web Copy for Groove Holiday
Organic Beats. Smooth grooves. Some projects just rock harder than others. Others unfold a little smoother. Working with Groove Holiday was a bit of both. As you might've guessed, writing for a free-flowing funk band is about as enjoyable it gets. I'm an atonal music...
These Ads Cracked Me Up
Fortune favors the prepared Like it or not, your online life is pretty fragile. One wrong click, one clumsy laptop drop, or an unfortunate run-in with ransomware and you and your family could be in a world of hurt. That's what the designer and I were trying to get...
Cybersecurity Thought Leadership in CSO Magazine
Advising the Advisors on Detecting Network Compromise “CSO serves enterprise security decision-makers and users with the critical information they need to stay ahead of evolving threats and defend against criminal cyberattacks." In this article, I explain how those...
11 Types of Phishing eBook
Get to know the new face of phishing Phishing attacks remain one of the most common points of entry in data breaches. But they're no longer the clumsy, error-riddled attempts of internet days gone by. As I write in this eBook, phishing attempts are diverse,...
Video & Social Media with Avant Bank Cards
Credit where credit's due. Working with Avant is always a blast. As brands go, this one has a great sense of itself. Avant is a FinTech company that provides personal loans and bank cards to folks looking to build better credit. My job? Create copy for a video and...
Consumer packaging for Boulder Sausage
Healthy, Not haughty Okay, so it's not for every brand, but this one was a lot of fun. Boulder Sausage Company is a playful, conscientious local company that was executing a complete overhaul of their packaging to make sure their products stood out in the cooler as...
Global Ad Campaign for Carbonite + Webroot
Carbonite + Webroot, Worldwide. After being purchased by Carbonite, the two companies were bringing something to market no one else was offering: cybersecurity + data backup and recovery. How do you introduce an entirely new software lineup to an IT audience with...
Website Copy for Brown Pelican WiFi
What's an event without wifi? Brown Pelican's Sausalito-based event WiFi business was firing on all cylinders. Except you'd never be able to tell from their old website. To keep up their momentum, the new copy had to be snappy and the design had to be modern. I was...
Consumer Video Scripts for Carbonite
Back to basics. After a lengthy hiatus from marketing direct to consumers, data backup and recovery company Carbonite wanted to come back in a big way, and with a big spend. I ended up creating four video scripts centered on theft, device damage and hardware failure...